Using Technology for Better Communication
Though a wide variety of helpful communication technologies have developed over the last few years, convincing companies to adopt them takes time. In a recent article for Employee Benefit Adviser, Caroline Hroncich addresses why it‚Äôs time for employers to seriously consider upgrading.
Benefits advisers need to adjust their frame of reference in order to catch up with the times. Hroncich recommends that they:
- Adopt a year-round communication strategy, rather than only touching bases with employees during the annual open enrollment meeting
- Introduce a mobile application that gives employees access to helpful information about their benefits
- Retool the internal employee communications program‚Äîthink of it as internal marketing
For more details, read the article in full at Employee Benefit Adviser.
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